Hear directly from members of Heartland Fire & Rescue (serving El Cajon, La Mesa & Lemon Grove, CA) about what makes their department special. Witness thrilling fire training and follow along on real calls in this pulse-pounding recruitment video.

When the world shut down during the COVID-19 pandemic, we lost our ability to fully connect with what makes us human. ABM worked with The Broad, a world-famous modern art museum in Los Angeles, CA to train staff and implement new sanitizing protocols to enable the museum to safely re-open to the public. This is a love-letter to the frontline workers who selflessly risked their health for the community.

Hammer Ventures transformed an iconic office building in La Jolla, CA into 16 luxury condominiums with premium—and protected–views of the Pacific Ocean. Tour the homes and learn about the building’s history and the architectural choices that were made then and now. Projects as unique as Muse deserve to have their full stories told.

Following the construction of a new, state-of-the-art laboratory suite in San Diego, CA, Aji Bio-Pharma Services announced their new fill finish capabilities to prospective new clients with this video. Get a fascinating glimpse at the complex technology behind the production of advanced pharmaceuticals.

Gabriel Feitosa is a world-famous dog groomer and transformation artist. Spend a day with Gabe and his team as they visit the San Diego Humane Society to bathe and transform canines looking to be adopted. This fun, adorable process also serves a real purpose—100% of the dogs featured across Gabe’s social media empire have found fur-ever homes!

Spend a day in this beautiful, luxurious Del Mar, CA home—from morning coffee and yoga to a sun-soaked afternoon by the pool and sunsets by the fire pit, and discover why this gorgeous home sold for over $15 million.

In Half Moon Bay, CA, the Cabrillo Unified School District partnered with Syserco Energy Solutions to lower their carbon footprint, improve classroom learning conditions and save money on energy costs. This was achieved through a combination of efficient new equipment and upgrades to outdated hardware, as is explored in their case study video.

When global consumer plant propagator Dummen Orange sought to create a new sales tool for their sales reps to present to clients, the solution was to shoot a series of videos, one for every variety in the collection, in an existing retail space. Enter West Elm furniture store in San Diego, CA. The result was the ability to shoot in several beautifully-appointed areas throughout the showroom over the course of two mornings prior to store operating hours.

For the Mayor’s 2023 State of the City address, the City of El Cajon requested a pre-speech video to showcase the culture and beauty of the east San Diego County city. This project was created over a series of days by filming pre-planned interviews and capturing candid moments with city residents and small business owners. The result is an authentic tapestry produced for El Cajon by people who actually grew up there.

When you walk through the doors of Hardcore Fitness in El Cajon, CA you’re in for an intense experience. Music blares, red light streams through the sun lights and coaches push their members for more. We tried to capture that intensity in a series of three videos, each with a slightly different rhythm and narrative, but all with the same hardcore energy.

Heritage West Development Group in Solana Beach and Del Mar, CA designs and builds custom homes on a grand scale. Owners Ryan and Howard Gad often commission construction diaries for their major projects, extensively documenting the process from crunching demolition to show-stopping final reveals. These tailor-made videos chronicle their incomparable work and become a unique gift for the new homeowner to show off with pride to friends and family. The Primavera project in Del Mar broke ground in August 2020 and took nearly three years to complete from start to finish, though aerial footage of the previous home seen in the opening two shots was captured back in 2017.

When Los Angeles World Airports built a new parking structure at LAX, they partnered with ABM to install advanced analytical technology, payment capture and EV charging infrastructure. Following the completion of the massive project, we were tasked by ABM with telling the story of the successful collaboration through interviews the project’s principals.

With the recent completion of a cutting-edge laboratory suite in San Diego, CA, Aji Bio-Pharma Services unveiled their new high potency fill line capabilities to potential clients through this video. Take a captivating look into the intricate technology driving the production of modern medicine.

Shot as a live-to-tape holiday shopping guide, this livestream event with social media icon and fashion influencer Emma Chamberlain was filmed on location at the Haus of Strauss in Hollywood, CA. This is a behind-the-scenes look at the production; the full livestream (available upon request) was over 26 minutes long and included innovative chat and shopping tools provided by the video commerce firm Firework.

Each year, the consumer horticulture industry descends upon the California coastline to get a glimpse at exciting new plant introductions coming down the pike. PlantHaven International, based in Santa Barbara, CA welcomes guests to their open house event while also commissioning highlight videos for those unable to attend.

World-class dog groomer Gabriel Feitosa turns pups into magical new creations to the delight of their owners using non-toxic dye made specifically for dogs. For this project, we created a full-length transformation video for Gabe’s YouTube page and used clips to create shorter reels for his millions of dedicated TikTok and Instragram followers.

Hammer Ventures purchased the historic blood bank building in the Bankers Hill neighborhood of San Diego, CA and transformed it Structure Lofts, a collection of 25 urban apartments. Witness the building’s transformation from demo into move-in ready homes in this construction diary.

The City of Claremont, CA, teamed up with Trane Technologies on an infrastructure project to reduce their carbon footprint, enhance energy savings and replace obsolete equipment. This initiative involved implementing a mix of efficient new technologies, smart software and a lot of expertise, as detailed in this case study video.

The City of El Cajon and the El Cajon Police Department hosted three local iHeart Radio personalities who all happen to be El Cajon residents for a one-day version of their citizens’ boot camp. We followed along and produced a two-part series for the city and police department and also supplied individual clips for the radio personalities to add to their own feeds to boost promotion.

IT firm Resolver created the Intersect event in Coronado, CA to bring together experts in the field of risk management to network and learn about new programs and strategies. We conducted candid interviews with hosts and attendees and combined them with b-roll to create a wrap-up video to promote future events.

iHeart Radio personality Delana Bennett demonstrates how to set up and use the Burpee Seed Starting System using the materials supplied from the kit along with seeds from Burpee’s highly-regarded line of vegetable seeds.

Hammer Ventures acquired the 25-story 180 Broadway building in Downtown San Diego, CA, and molded the outdated building into a Class A office. Construction crews added a beautiful new lobby, community space atop the parking deck and connected the annex building to main tower. But most striking was the transformation to the exterior, including new glazing, trademark fins and an LED lighting system. Follow along from demolition to finished units in this construction diary that was over 18 months in the making.

In South Lake Tahoe, CA, the school district partnered with ABM to lower their reduce their carbon emissions and replace old heating and lighting equipment, all while saving money that can be redirected to their general fund. Another core goal was to ensure that students and staff have safe, clean air to breath when a local wildfires flare up.

HauntFest on Main attracts thousands of residents to Downtown El Cajon, CA each year. This family-friendly celebration is free and includes live music, costume contests, carnival rides, a haunted car show, and a diverse selection of local vendors providing food, crafts, games, and additional activities. We delivered horizontal and vertical versions of the video for use across the City of El Cajon’s social media feeds as both a recap and to promote future iterations.

X-Digital, located in Escondido, CA, is an authorized distributor of both new and fully refurbished Xerox printers. We were invited to explore their warehouse and showroom to produce a video that showcases their expertise and capabilities for their website.

Dummen Orange needed a video to show off its collection of stunning yellow Momentum Roses to prospective industry buyers. Working with incredibly talented plant stylists, we captured the versatility these roses can offer in various centerpieces throughout a home setting. This is the English version; the same actor also gave us renditions in Spanish and Portuguese.

As part of their efforts to attract new clients, Aji Bio-Pharma Services has created a series of videos that spotlight specific capabilities. This visual inspection video was shot over the course of one day in the Sorrento Valley area of San Diego, CA. The voice over artist recorded her part from a script timed to the assembly edit that we provided.

The Viejas Band of Kumeyaay Indians collaborated with Trane Technologies on an infrastructure project for their casino in Alpine, CA, aimed at minimizing improving customer comfort level and safety, along with massive ease-of-us advancements. This effort involved the integration of green technologies, innovative software solutions, and a lot of expertise, as outlined in the accompanying case study video.o.

Police departments across the country have had a difficult time attracting new recruits and lateral hires. In seeking to have their videos standout from ra-ra recruitment campaigns, the El Cajon Police Department conceived of a series of interviews that features current officers and detectives extolling the virtues of the ECPD in ways that are appealing fellow police. These videos, along with a micro-targeting strategy proved to be a very successful blueprint for the department.

Continuing a practice started when COVID-19 limited travel and in-person interactions, Dummen Orange required videos to accompany their annual product presentations to Home Depot. Around ten different videos were shot with different staging for each variety. This particular video showcases the consumer horticulturalist’s impressive Dahlia collection. We pace the industry with our ability to capture smooth, gliding b-roll footage.