HauntFest on Main attracts thousands of residents to Downtown El Cajon, CA each year. This family-friendly celebration is free and includes live music, costume contests, carnival rides, a haunted car show, and a diverse selection of local vendors providing food, crafts, games, and additional activities. We delivered horizontal and vertical versions of the video for use across the City of El Cajon’s social media feeds as both a recap and to promote future iterations.